HR App Animated Brand Video

HR App Animated Video
Collins Aerospace
Our Brief

Our brief from Collins Aerospace was to promote a new HR app with a short, catchy brand video that highlighted the features and benefits of the app.

The promo video for the app needed to be done in different languages and be able to be distributed across all of Collins' branches across the world.

Once the full video had been created, we also needed to create shorter teaser videos that could be sent out to staff ahead of the full release.

Collins Aerospace is a leader in technologically advanced and intelligent solutions for the global aerospace and defense industry.

HR App Animated Video

We were given access to the new app, with a list of key features to promote, from which we were able to create a storyboard for the brand video.

We used motion graphics to display usage of the app and the interface. Our animation team worked hard and efficiently, providing Collins with a 1m30s video, a custom video thumbnail and a shorter teaser version of the full video.

After the initial kick off meeting, we created a storyboard that could be sent back to Collins and discussed internally. There was then a collaboration on where it needed to get to, so that we could build the video from there.

As with all projects, regular communication is key, so when we got to the final product there were no surprises.

We don't like to toot our own horn, but we can say it went down like ice cream on a hot day!

Animated Brand Video Thumbnail

Following the success of the initial brand video, we created versions in Italian and French, which you can see below! With some app content not relevant to the American branches of the company, we also created a version in American English.

“Impressions from my bosses and other members of the leadership team are amazing and they absolutely love it. Thank you so much for this, it’s been an incredible project!” Craig, Collins Aerospace

Head of Animation, Jamie, said on the project: “It was great to have some creative freedom on this project. It was really interesting to learn about the inner workings of Collins Aerospace and what they offer. It’s fun working with translators on typography, so that was a really exciting element of this project. Both us and the client were really happy with the final product.”

Do you have an upcoming project that requires the help of an animated video company? Maybe you have an app that needs a launch video, or a brand video translated into multiple languages? Whatever your needs are, we are happy to help. Why not get in touch with us today?

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