University of WolverhamptonProject
What better way could there be for a university to showcase their investment in one of their campuses than with a couple of promotional videos designed to do just that!
When the University of Wolverhampton decided that they would like to highlight the investment into their Innovation Campus, based at Priorslee in Telford, they turned to us for help.
The campus is a key component of the University’s dedication towards engineering and innovation, and a place where technology is pushed to new limits.
To help aid the work undertaken at the campus, the University has invested £12m into it, as part of their wider £250m ‘Our Vision, Your Opportunity’ investment programme.
Our promotional videos for the University were created to highlight just how this investment in the campus will benefit students, placing a particular focus on the engineering courses available there.
In our videos – the main version of which you can see above – we used motion graphics to show the University’s investment in the campus along with the innovative facilities available there.
We also dedicated a large part of the main video to interviews with a variety of people based at the campus.
We wanted our video to show how the investment in the campus benefited students both in the short term and also in the future, with regards to their employment opportunities after graduation.
To do this we interviewed Carol Aston, from Grainger & Worrall Ltd, about the skills they’re looking for in graduates to help their business in the future, and Chris Cox, a 2015 graduate from the University who now works for the engineering firm.
We also created a 30 second video for this project – which you can see below – which is a condensed version of our main video.
This video was designed so that the University could use it at Open Days and on social media as a snapshot of their investment into the campus.
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