Monthly Archives: January 2024

Keeping brand consistency in video

Number one – Use an Ident. An ident is a short video which plays at the beginning and end of your videos. A well-designed ident can help to create a strong first impression by immediately associating the video with your company, keeping you brand consistency in video. Your ident should be short and no longer […]

Why should I use B-Roll in my interview video? 

An interview video with a person talking to or off camera can be boring. It can feel static and repetitive. The person answers a question, then another question, then another. The viewer is left just staring at the person’s face for the entire video, which can become tiresome and boring, especially if the interview video […]