Informative Animation
Responsible Building
Redrow Homes
Our Brief
We joined forces with one of the UK’s largest housebuilders for an informative animation all about its commitment to responsible building!
For every housebuilding company, aspects of environmentally conscious modern day life, such as sustainability and efficiency, are paramount – and Redrow is no different in this regard.
The business has placed an emphasis on responsible building – including leading the industry in its approach to responsible timber sourcing.
To help promote the firm’s endeavours in this field, the team at Redrow approached us for the creation of an informative animation to tell the world about its efforts!
Responsible Building
Our brief for this project was to create a video for Redrow which highlighted the company’s achievements concerning everything timber based – achievements such as…
• 99.9% of its timber used for house building being responsibly sourced and credibly certified
• Being active members of the World Wildlife Fund (WWF) Global Forest & Trade Network for fifteen years
• Being awarded the ‘Three Trees’ award by the WWF
…amongst others.
To fulfil this brief, we tasked our animation team with creating the video you can watch above.
Our animation needed to be both informative and appealing to the viewer, which is why we used on-screen text and background music to hit those two objectives.
Our thanks to Redrow for allowing us to tell their ‘building responsibly’ story!
Like our informative animation and think your organisation has a good story to tell about its green credentials?
If so, we’ve shown that we can help
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